Through an exciting fashion show, the 3 chosen finalists – those who posted the best ‘selfeets’ in the online Facebook promo – took the runway to show off the distinct Ipanema summer styles: Sweet & Dainty, Sexy Chic, and Bold & Artsy! Adding more thrill and suspense, the participating girls picked a random Ipanema pair and modeled down the catwalk with their masks to hide their identities.
Ipanema presents the Perfect Pair with Gerald Anderson
Ipanema – the fun, chic, and colorful Brazilian made sandals and flip flops – presented its newest collection in a romance-themed event dubbed the Ipanema Perfect Pair.
Each distinct Ipanema summer style was designed and is reflective of the different personas and tastes of Ipanema’s fun, fashionable wearers. ELRO Retail Corp. Head of Marketing Cecille Loretizo. said “Ipanema knows that every wearer is unique, that is why for their newest collection, they’ve introduced three cool and individual styles – all designed to match different, free spirited personalities and identities.
And to top it all, the lucky winner of Ipanema Perfect Pair got the chance to spend an unforgettable kilig date with Gerald Anderson, one of the hottest young actors today, plus an exciting all-expense paid trip to the Shangri-La Mactan, Cebu!