2nd SIAL ASEAN-MANILA 2015 opens today!

SIAL ASEAN Manila returns to host the largest food innovation observatory at the World Trade Center. Salon International de I’Agroalimentaire, or simply SIAL, has become the venue where the latest innovations in the food industry come to light to help pave the way to the advancement of the global food market.

This year’s installment will be serving up a record-breaking total of 350 exhibitors from 16 different countries and is expected to attract at least 10,000 visitors from 40 countries –making it the biggest B2B platform for the Philippine food industry and the rest of the Southeast Asian region.

Visitors are expected to experience an all-inclusive trade event which will give each and every one of them the chance to get a firsthand look at the industry’s most innovative products and services, as well as the opportunity to rub elbows with food experts.

SIAL ASEAN Manila also welcomes international food service professionals and chefs in La Cuisine, an area for in-kitchen demonstrations and trainings set to take place throughout the event. The event will also bring together select industry experts to discuss relevant topics and provide insightful talks regarding the food trade.

Not to be missed is World Tour by SIAL, a well-curated exhibit by the crème de la crème of the world’s food journalists, flown from Paris to Asia for the first time.

Made possible with a forged partnership between Comexposium, MAFBEX Events Management (MEM) and Worldbex Services International, this season marks a significant moment for the Philippine food industry Asian region. The event will showcase the latest and most impressive modernizations in the food industry, as well as feature products that were carefully selected by a jury of industry experts.

To officially mark the launch of SIAL ASEAN-MANILA 2015, a ribbon-cutting ceremony will be held this morning at the lobby of the venue. To attend this momentous event are MEM Founding Chairman Jospeh L. Ang, MEM Co-founder Mrs. Levi S. Ang, MEM Managing Director Jill AithnieAng, SAIL Group Director Nicolas Trentesaux, SIAL ASEAN Regional Director Joanne Cook and other MEM executives who will be joined by honorary guest DA Usec. Bernadette Romulo Puyat representing Secretary Proceso Alcala.

SIAL ASEAN-MANILA 2015 will run until June 19, from 10am to 7pm at the World Trade Center Manila. For more information, go to http://www.sialasean.com.    

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